Lost in TV
Lately, I’ve been completely consumed. When I’m not working or teaching, I’ve been Lost. I’ve been completely consumed by Lost. ABC’s smash-hit show had taken over my life.
Well, that is until I got current with the series. Now, I’m just bummed that it’s about to be over…
Until recently, I had only seen the first two seasons of the show. Then I learned that all of seasons 1-5 (season 6 is current) is available on Hulu.com. For free. Hence my being Lost.
First, let me say, if you’ve never watched Lost, now’s a good time to check it out.
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Since I’ve been watching lots of TV online, I know which types of online video ads I dislike least. Advertising is a necessary evil–we can agree on that. Some types of ads are less irritating than other–I suppose we can agree on that too. But it’s frustrating to see the same TV ads run online.
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Repackage TV ads? Sure, you could do that. But it’s a waste. You get a chance to interact with people. So do it!
Interact with purpose. Letting your viewer play a game is a great idea. But TV trivia for an automobile manufacturer left me wondering why.
Options, Options, Etc. Give me a choice. Let me pick between long form or many short ads, or between interacting or just watching something.
Obviously, online ad formats are still being developed, especially for video. I know I’ll keep watching. Please keep it interesting for me!